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Journal Article

The Relation Between Dynamic Business Models and Business Cases  pp138-148

Bart-Jan van Putten, Markus Schief

© Jan 2012 Volume 15 Issue 1, ECIME 2011, Editor: Walter Castelnovo and Elena Ferrari, pp1 - 148

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This paper analyses the relation between two well‑known business concepts. It clarifies how business models, as an implementation of a companys strategy, can be aligned with business cases, as an abstraction of a companys operations. The relations are a nalyzed from a static as well as a dynamic point of view by means of inductive reasoning and literature review. Based on the understanding of the relations, a continuous business model‑business case alignment approach is proposed. Further, managerial guid elines are presented supporting the approach. Finally, two software tools, business case framework and business model composer, are presented indicating how the proposed conceptual alignment could be implemented. This paper contributes to research and pra ctice. Both can benefit from the conceptual relation between two well‑known concepts that have hardly been linked so far. Practitioners can apply the proposed alignment approach and the managerial guidelines to review their business. For research, we cont ribute to the body of knowledge of business model concepts. Researchers can build upon this fruitful ground by validating the proposed concept in empirical settings or by implementing software solutions supporting this approach. Consequently, the agility of companies can be increased when implementing merged or changed business models in the organization and when using business cases to determine if it is time to change the business model.


Keywords: business model, business case, strategy, operations, management, implementation


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Journal Issue

Volume 15 Issue 1, ECIME 2011 / Jan 2012  pp1‑148

Editor: Walter Castelnovo, Elena Ferrari

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The papers in this issue of EJISE have been selected from those presented at the 5th European Conference on Information Management and Evaluation (ECIME 2011) at the Dipartimento di Informatica e Comunicazione, Università dell'Insubria, Como, Italy on 8‑9 September 2011.


The issue has been guest edited bythe Conference Chair, Professor Walter Castelnovo, and the Programme Chair, Professor Elena Ferrari, both from University of Insubria, Como, Italy.


walter_castelnovo    elena_ferrari 


Keywords: crime analysis, GIS, geostatistics, intelligence-led policing, predictive dissemination, data mining, boundary spanning, IS outsourcing, relationships management, accountability, enterprise records management, organizational memory, records auditing, knowledge economy, measuring effectiveness, performance indicator, assess of knowledge, enterprise information systems, enterprise recourse planning systems, customer relations management systems, supply chain management systems, community informatics, requirements engineering, microenterprise, technology adoption, indigenous business, socio-technical system, SMEs, IT/IS, lemon market theory, ISV, ambient assisted living, field trials, ageing technology users, enterprise architecture, architectural alignment, Zachman framework, TOGAF, GERAM, E2AF, payments, framework, mobile, value, data governance, data management, data quality, framework, business model, business case, strategy, operations, management, implementation


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